Posted on Dec 17, 2019

IGM Creative Group

What should you consider before sending an email?

Reaching a sea of prospective clients or customers via email can be a very efficient strategy for marketing a business, but the boundaries between being professional and disreputable are vague.

You probably receive hundreds of thousands of emails throughout the week, but only open and peruse a small percentage of them. Admittedly, your digital trash bin is probably brimming with pesky promotional emails for companies and organizations you just don’t have time for. So with this truth in mind, let us direct our attention to how marketers can evade sending emails campaigns that are hastily skipped and deleted by disinterested web-goers.

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